Breitling is known for its aviation timepieces with a tough and masculine look and highly accurate performance. But it’s not always about men and their watches. This summer, the maison fell for the charms of the Dutch judoka Edith Bosch. After a brief summer fling, Breitling and Edith officially announced their relationship on August 1st: the former judoka is Breitling’s new Friend of the Brand.

Edith Bosch is the best female judoka in The Netherlands. She won 3 Olympic medals, a World Championship and she was 4 times the champion of Europe. A though woman with a drive to perform and getting the most out of herself. Her mindset is consistent with Breitling’s appearance. Breitling’s timepieces have a tough, sportive look and high performance, which makes Edith and the Swiss brand a perfect match.

Seal the deal

During the official announcement, Edith received a Breitling Galactic Sleek T to seal their friendship. Do you want to know how the watch looks on her wrist? Spot Edith and her new watch on the Dutch Olympic talkshow ‘NOS Studio Olympic Parc’, where Edith will be the sidekick of Henry Schut during the Olympics in Rio de Janeiro.